Ecommerce
Store checks, customer replies, campaigns and reporting.
WE MAKE EVERYDAY BUSINESS
BUSINESS.
AI-READY.
Whether you run a store, client business, trade, agency or creator business, we find the repeatable work slowing you down and build a practical system around it.
MARKETING✦SEO✦SOCIAL✦WEBSITES✦SALES✦OPERATIONS✦✦✦✦✦✦✦
YOUR BUSINESS IS NOT BEHIND.
THE BUSYWORK IS.
You do not need to become an AI company. You need the repeatable work to stop relying on memory, copy-paste and chasing people.
Enquiries arrive, then disappearGood ideas never get publishedReports arrive after decisions are madeWebsite visits do not turn into enquiriesAdmin spills into evenings
BUILT FOR THE WORK YOU RUN
A USEFUL SYSTEM
FOR THE JOB IN FRONT OF YOU.
Creators
Ideas, research, content, brand work and publishing.
Solo agencies
Enquiries, proposals, client delivery, approvals and follow-up.
Services and trades
Missed calls, quotes, bookings, job follow-up, invoices and reviews.
EXAMPLE WORKFLOW
FROM ENQUIRY.
TO FOLLOW-UP.
A service or trades business can start with one practical loop, adapted to its existing tools and process.
- 01Customer enquiry
- 02Captured and sorted
- 03Response or quote prepared
- 04Owner approves
- 05Booking and follow-up sent
- 06Job complete, review requested
WHAT WE CAN BUILD
ONE AI OPERATING SYSTEM.
ACROSS THE WHOLE BUSINESS.
Choose the area causing the most drag. We map the work, connect the right tools and build a system your team can actually use.
01 / GROWTH
MAKE MARKETING MOVE WITHOUT THE DAILY SCRAMBLE.
Turn strategy, customer insight and one useful input into coordinated campaigns your team can review and publish.
- Campaign planning and research
- Email and CRM workflows
- Lead capture and nurture
- Performance reporting
FROM scattered campaigns and forgotten follow-up TO one repeatable growth rhythm
02 / DISCOVERY
GET FOUND IN SEARCH, MAPS AND AI ANSWERS.
Build discoverability around real customer questions, sound technical foundations and a publishing system that compounds.
- Technical and local SEO
- Content strategy and production
- Search Console monitoring
- AI search readiness
SEO SPECIALIST Explore the dedicated search practice at rankmehigher.online ↗
03 / CONTENT
TURN WHAT YOU KNOW INTO CONTENT PEOPLE CAN USE.
Capture ideas, adapt them by channel and move approved work into a consistent publishing rhythm.
- Channel and content strategy
- Posts, carousels and newsletters
- Video scripts and repurposing
- Publishing and community workflows
FROM starting from zero every week TO a reusable content engine
04 / CONVERSION
MAKE YOUR WEBSITE DO MORE OF THE SELLING.
Improve the pages, paths and follow-up that turn attention into an enquiry, booking or purchase.
- Websites and landing pages
- Conversion optimisation
- Mobile, speed and accessibility
- Analytics and form automation
FROM a digital brochure TO a working acquisition surface
05 / PIPELINE
KEEP GOOD LEADS MOVING AFTER THEY RAISE A HAND.
Give every enquiry a clear next step, from qualification and scheduling to proposals and customer follow-up.
- Lead intake and qualification
- Scheduling and follow-up
- Proposal and quote workflows
- Support and retention
FROM leads buried in inboxes TO a visible, responsive pipeline
06 / OPERATIONS
PUT THE REPETITIVE WORK ON A RELIABLE LOOP.
Connect the systems you already use, automate hand-offs and surface the decisions that still need a person.
- AI readiness and workflow mapping
- Custom agents and automations
- Dashboards and reporting
- Training, governance and handover
FROM work living in people’s heads TO an operating system your team owns
01Turn attention into enquiries+
Turn strategy, customer insight and one useful input into coordinated campaigns your team can review and publish.
02Get found where people search+
Build discoverability around real customer questions, sound technical foundations and a publishing system that compounds.
VISIT RANKMEHIGHER.ONLINE ↗03Turn expertise into useful content+
Capture ideas, adapt them by channel and move approved work into a consistent publishing rhythm.
04Turn attention into action+
Improve the pages, paths and follow-up that turn attention into an enquiry, booking or purchase.
05Keep leads, quotes and clients moving+
Give every enquiry a clear next step, from qualification and scheduling to proposals and customer follow-up.
06Build one useful system around the work+
Connect the systems you already use, automate hand-offs and surface the decisions that still need a person.
OUR PROVING GROUND
TESTED ON OUR BUSINESS.
BEFORE YOURS.
Walkie Walkie ↗ is the live ecommerce brand where DNA’s workflows are built, tested and improved under real operating conditions.
Store monitoring, SEO, content, customer replies, campaign work and reporting are tested there first.
Built and tested in ecommerce. Adapted to the operational reality of each client business, whether that work is client delivery, content, enquiries, quotes or follow-up.
THE RULEWe do not hand clients an experiment we would not run ourselves.
NO AI TRANSFORMATION THEATRE.
JUST A USEFUL NEXT STEP.
- 01
SHOW US THE WORK
Tell us where time, leads or momentum keep disappearing.
- 02
WE FIND THE DRAG
We map the workflow before recommending any tool or automation.
- 03
GET THE PLAN
You receive the priorities, build path and sensible place to start.
- 04
BUILD IF USEFUL
If the plan makes sense, DNA can build and hand over the system.
DNA / ENTRY PASS$0
YOUR FREE
AI OPERATIONS PLAN
- 01Your current operating map
- 02Three strong automation opportunities
- 03What to fix now, later or never
- 04A practical build path
NO GENERIC AI CHECKLISTS / BUILT AROUND YOUR BUSINESS
KNOW WHAT TO AUTOMATE. BEFORE YOU BUILD IT.
We look at the business you already run and identify the highest-leverage place for AI to help. The plan is free. There is no obligation to build with us.
GET MY FREE PLAN
AN AI ENGINEER WHO ALSO HAS TO RUN THE BUSINESS.
I built DNA because business owners do not need more AI demonstrations. They need someone who can understand the work, build the system and stay accountable for whether it is useful.
WE BUILD IT.YOU OWN IT.
USEFUL BEFORE YOU HIRE US
START WITH SOMETHING YOU CAN USE TODAY.
SENSIBLE
QUESTIONS.
Before you hand any part of the business to AI, you should know what you are agreeing to.
Do I need to understand AI?+
No. We translate the technology into work, decisions and outcomes you already understand.
Is this only for ecommerce?+
No. DNA can work with service businesses, agencies, creators and operators wherever repeatable work is slowing the business down.
Will you replace all our current tools?+
Usually not. We begin with the systems that already work and improve them where it makes commercial sense.
What happens after the free plan?+
You can use the priorities yourself, or ask DNA to scope and build the system. The first step does not lock you into a project.
Who owns what you build?+
Our default is simple: the client owns the systems, documentation and working files produced for their business.
OPERATIONAL AUDIT
SEE WHERE AI CAN REMOVE THE DRAG IN YOUR BUSINESS.
Start with the kind of business you run, then show us where work gets stuck. The calculator models your operational drain in real time, then compiles your custom AI operations plan.
WHAT IS SLOWING YOU DOWN
WHERE AI AGENTS BELONG
KEEP THIS HUMAN
IMMEDIATE FIRST STEP
BENCHMARK TARGET:
This custom blueprint addresses the operational drag diagnosed in your session. To deploy this architecture without trial and error, review it directly with Mayank Gulati.
BOOK ARCHITECTURE REVIEW WITH GULATI